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‘Koi to Yobu ni wa Kimochi Warui’ Anime Adaptation Premiere Scheduled

2 min read
A new look at the show!
Ⓒ Mogusu / Ichijinsha / Koikimo Production Committee

A new anime adaptation is in the works as we learned back in January 2020 that Mogusu’s manga series Koi to Yobu ni wa Kimochi Warui has gotten the nod. Translating as It’s Disgusting To Call This Love, the series was recently scheduled for a spring 2021 debut in April. Now, the official site has updated with an April 5th, 2021 premiere set for it – though it’ll start a week earlier streaming on Amazon Prime Japan. Additionally, word has come down that the manga series is ending before the premiere on March 25th, 2021 with eight volumes, giving the TV adaptation a chance to possibly work the whole storyline if the coordination was there ahead of time.

Naomi Nakayama is directing it based on the scripts from Yuuko Kakihara. Taku Yamada is serving as the assistant director while Mariko Fujita is working on the character designs and serving as the chief animation director with Nomad handling the production.

The Japanese cast includes:

  • Yurie Kozakai as Ichika Arima
  • Toshiyuki Toyonaga as Ryo Amakusa
  • Rena Hasegawa as Rio Amakusa
  • Junya Enoki as Kai Tamaru
  • Kana Hanazawa as Arie Matsushima
  • Ryohei Kimura as Masuda

The manga began in 2016 on the comic Pool site and saw book publishing through Ichijinsha, which has seven volumes out as of this week. The announcement had the original creator releasing the new illustration key visual to the right.

The series features the opening theme song “Monokuro City” by Ace Collection and the ending them “Rinaria” performed by MaRuRi to Ryuga.

Check out the official site and Twitter.

Plot Concept: The story follows the relationship between Ryō Amakusa, a sex-crazed but highly eligible bachelor with a wandering eye for women, and Ichika Arima, an ordinary otaku high school girl who is close friends with Ryō’s little sister Rio. Ryō and Ichika meet by chance one day, but Ryō’s direct approach — asking Ichika for a kiss and a date on the same day they meet — is a complete turn-off for Ichika. Despite Ichika’s disgusted reaction (or arguably because of it), Ryō is convinced that she is the one.

Previous promos:

[Source: ANN]

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