With the December bow of Star Wars: The Force Awakens set, you know there will be a lot of merchandise that hits before that. But the question for many has been when. Now the folks at LucasFilm have answered that by revealing that Force Friday is when things will go live with retailers with official products. Force Friday has been an event for a bit that this year will take place on September 4th, 2015. On that date, that’s when retailers worldwide will be able to start bringing out products.
“Every lightsaber, every action figure, every LEGO set tells a story for generations of Star Wars fans, and this global event is a celebration of those stories. We’re excited to be part of the countdown to this enormous movie moment,” said Josh Silverman, executive vice president, global licensing, Disney Consumer Products.
A wide-range of products — from toys and collectibles, to books and comics, ebooks and apps, to apparel and lifestyle accessories — will be available at mass retailers and Disney Store locations worldwide.
The main packaging for The Force Awakens design has been revealed as well with its focus on Kylo Ren. The brand has done a lot of work in the last few years to ensure that there is branding within themes (Clone Wars, original Trilogy, Star Wars Rebels) so fans can know which era the product they’re buying comes from. Click the image on the right to see a larger version.
What kinds of products are you looking for? We’re keen on the comic book side to be sure, but definitely to see what the LEGO reveals will be like. And hopefully a Star Wars: The Force Awakens LEGO videogame…
